This course is a guide to everyday writing for intermediate level users of English. It features writing a number of documents including: cover letter, letter to a job applicant, requesting a service, confirming a service, ordering supplies, confirming an order, requesting information, providing information, claim letters, adjustment letters, reminder letters, collection letters, employee relation letters, customer relations letters, and personal business letters. It also provides models of letters, e-mails, faxes, and memos which guide students to write clearly and accurately.
Writing for Impact
This course is designed for business professionals who are advanced English language students and want to improve their business writing skills.
Writing for Impact teaches you to write business-related emails, letters, invitations, business reports, and public relations releases, focusing on economy, efficiency, clarity, simplicity, and color for ultimate impact. We emphasize applying critical thinking to the writing process.
Intellectual and Business Conversation
This course is designed specifically for advanced English speakers wishing to improve their conversation skills. The emphasis is on proper American pronunciation, vocabulary building, understanding idioms and using them naturally and confidently. Each session includes a short warm-up quiz, vocabulary-building pronunciation practice, conversational talking, proper use of idioms and impromptu translation practice.
English for Marketing Professionals
Endorsed by the Chartered Institute of Marketing (CIM) and taught by a social media and marketing expert, this short course uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Providing instruction on a range of marketing-related topics including marketing plans, market research, branding and digital marketing, students will leave with templates and industry success stories. In addition to teaching specialist language, the course also develops job-specific skills such as carrying out marketing audits using SWOT, PESTEL and Five Forces analyses, planning the marketing mix, preparing marketing campaigns, organizing events and exhibitions and developing digital marketing strategies.
Professionalism and Poise for Secretaries in a Multi-lingual Context
ENG 520 is designed specifically for advanced English speakers wishing to improve their conversation skills. This course emphasizes proper American pronunciation, vocabulary building, understanding idioms and using them naturally and confidently. Each session includes a short warm-up quiz, vocabulary-building pronunciation practice, conversational talking, proper use of idioms and impromptu translation practice..
Professional English in Use – Finance
Professional English in Use Finance covers a wide variety of financial vocabulary, giving learners confidence and the ability to function in a professional environment. This course has 50 units of financial vocabulary, including topics in accounting, borrowing, lending, central banking, venture capital, financial idioms, metaphors and more. The course is suitable for intermediate students and above.
Professional English in Use – Law
Professional English in Use Law is suitable for upper-intermediate to advanced students and contains 45 units covering a wide variety of legal vocabulary. Topics include corporate, commercial and contract law;, liability and intellectual property. The book also introduces general legal vocabulary, giving legal professionals the skills they need everyday at work.
Professional English in Use – Medicine
Professional English in Use – Medicine is a must for anyone involved in the medical field. Professional English in Use Medicine contains 60 units covering a wide variety of vocabulary, giving learners the confidence and ability to function in an English based medical environment.